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  Chapter 7: Data Collection Methods; Chapter 8: Benefits of mystery shopping over other techniques of data collection like...; Chapter 10: Xavier can control the extraneous variable (gender) in order to… Sekaran & Bougie (2013)

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  Chapter 7: Data Collection Methods: Sekaran & Bougie (2013). Research Methods for Business: A Skill-building Approach Hoshimi’s Structured Interview and Characteristics of Unstructured Interviews. Hoshimi: Face-to-face Interviews

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