Title: Zara Disruptive Business Model

Contents

Key Source:

Doiron, D. J. (2015). What business is Zara in? Richard Ivey School of Business Foundation. 1-16. doi:9B15M088

1. Executive Summary

2. Introduction: Characteristics of disruptive business models and categories of disruptive business models (disruptive technology and disruptive innovation)

3. Examples of disruptive innovations: Dell Computer and Southwest Airlines

4. Gap Inc.'s Approach to Clothing Manufacturing and Retailing

5. Zara's Approach to Clothing Manufacturing and Retailing

6. Comparison of Zara and Gap Inc.'s Approaches

7. Why Zara’s model is disruptive

8. What Business is Zara In?

9. Conclusion

10. Recommendations and Implementation and Action Plans

11. References

12. Appendices

i. Appendix 1: Pictorial view of Zara Disruptive Business Model

ii. Appendix 2: Zara Business Canvas Model

iii. Appendix 3: Schedule for Implementation of Recommendations

Number of words: 3,900 (13 pages)