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  Case Analysis: Patagonia: Fair Trade – An Ethical Alternative Business Model: Reinhardt, F., Casadesus-Masanell, R. & Kim, H. J. (2010). Patagonia (A). Harvard Business, 9-711-020, 1-12. Reinhardt, F., Casadesus-Masanell, R. & Kim, H. J. (2010). Pa

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  Version 2: Many people use insurance as a risk management instrument to insure themselves against the risks of losing their lives, their incomes, their assets/properties, or the costs associated with a serious health incident.

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