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  When the ________ rule of decision-making is used, the brand that is the best on the most important attribute is the one selected. Consumers can be thought of as ________ because they tend to make decisions in the simplest way possible.

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  My Media Audit: Cellphone, Television, and Computer: Provides history of the Internet and computer based on class materials

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  Polska Pipe Works Case: SWOT Analysis: External Environment: Stewer Technologies, Krakow, Poland; opportunities and threats

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  Discuss how many of the ideas of new media are encapsulated in video game technology and video game culture (ie; interactivity, prosumer development, digital convergence, rise of creative/knowledge workers, digital divide, consumer culture/participat

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  ZZZ/Fundy Shores: Online Marketing Plan: Goals and Objectives, Positioning, Strategic Approach in Digital Marketing, Key Messages, Detailed Tactical Plan, Social Channels/Social Media Advertising, Metrics, Budget

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