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Why companies traditionally not focus on selling products in the developing world; benefits of providing children in the developing world with computers; what does Riboud mean by “the peak of the pyramid; Jetelina (2011). Ugandan-born Farida Sayan

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Questions:

1. Why did companies traditionally not focus on selling products in the developing world?

2. What are the benefits of providing children in the developing world with computers?

3. Why are customers especially in developing world not spending so much money on consumer goods anymore?

4. How does Grosser’s fridge work without electricity?

5. How will Danone help their company and people of India at the same time?

6. What does Riboud mean by “the peak of the pyramid”?  

7. How do companies target consumers in the developing world?

8. Summarizes this article: Jetelina, M. (2011). Ugandan-born Farida Sayani turns one small hotel into a multimillion dollar chain. Canadian Immigrant. Number of words: 1,556 (5 pages)


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