Title: Similarities and Differences between When Millennials Take over: Preparing for the Ridiculously Optimistic Future of Business Book and Facts of life: As they move through Life Stages, Millennials' Media habits are Different and Distinct Article
Contents
1. Provides the similarities and differences
2. Appendix 1
The text and article are indicated:
a. Nielsen (2016, March 24). Facts of life: As they move through life stages, millennials' media
habits are different and distinct. Retrieved from http://www.nielsen.com/us/en/insights/news/2016/facts-of-life-as-they-move-through-life-stages-millennials-media-habits-are-different.html
b. Notter, J., & Grant, M. (2015). When millennials take over: Preparing for the ridiculously
optimistic future of business. Washington, DC: IdeaPress Publishing.
Word count (without the References and Appendix A): 605 (2.01 pages)