Title: Part 1: Questions: Chapters 8-11: Research Methods for Business: A Skill-building Approach

The chapters/questions are from the below text:

Sekaran, U., & Bougie, R. (2013). Research methods for business: A skill-building approach (6th ed.). Hoboken, NJ: Wiley.

Contents

Chapter 8: Data Collection Methods: Observation

10. What are the main reasons for choosing observational methods over other methods?

12. Discuss how ethnography and participant observation are related.

14. A disadvantage of observation is observer bias. Discuss at least two ways of minimizing observer bias.

Chapter 9: Data Collection Methods: Questionnaires

16. How are multiple methods of data collection and from multiple sources related to reliability and validity of the measures?

Chapter 10: Experimental Designs

Question: 17: Mixed method

Chapter 11: Measurement Of Variables: Operational Definition

Question 17: Defining Measurement

 Number of words: 1,259 (4 pages)