Title: Research Article Critique
Contents
1. Overview of the Content
2. Editorial Comments
3. Appropriateness of Method and Methodology
4. References
Word count (without references): 811
The article is indicated below:
Samaha, S., Beck, J. T., & Palmatier, R. W. (2014). The role of culture in international relationship marketing. Journal of Marketing, 78(September 2014), 78-98.