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Global Strategy: Definition & Importance: What is Global Strategy? Why does Global Strategy matter? What are the key elements that make up a sound Global Strategy? What kind of problems and/or threats companies face when implementing global strategie
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Title: Global Strategy
Contents
1. Definition & Importance: What is Global Strategy? Why does Global Strategy matter? Cite at least 3 – 5 relevant definitions of Global Strategy, mainly from scholarly articles and/or textbooks. Based on these definitions provide your own definition. Then discuss the relevance of global strategies for attaining corporate success, be specific and provide examples.
2. Description of Components: What are the key elements that make up a sound Global Strategy? What are the distinctive characteristics of Global Strategy? Describe each component and reflect why these elements are crucially needed to support successful global strategies.
3. Risks & Prevention: What kind of problems and/or threats companies face when implementing global strategies?
How can firms avoid and/or minimize the effects of emerging risks? Discuss the nature of each risk highlighting possible measures companies may adopt to mitigate negative effects.
4. Success factors: Using one successful multinational company as an example, discuss the factors that have contributed to the success of its global strategy. Be very specific underlining strategic aspects related to the success of global activities.
5. Lessons Learned: What have you learned about Global Strategy? How have your views on Global Strategy changed? What is the most surprising aspect you have found in your research?
6. Works Cited
Word count (without “Works Cited”): 1,988 (6.62 pages)
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