Title: “Marketing Plan” for “ShowZum” App

Contents

1. Introduction: Describes the nature of mobile app market

2. Authors describe their goal for marketing ShowZum app

3. Authors describe how they would position ShowZum app

4. Author describes their approach to building their customer base for their app

5. Author describes their social media strategy and introduces social media channels to market ShowZum app

6. Authors provide key marketing campaign messages

7. Discussion: Social Channels for marketing ShowZum, Facebook and Twitter

8. Discussion: Content Marketing

Word count: 1,584 (5.28 pages)