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  Strategic Recommendations of Twitter: Parker, S. (2014). The entrepreneurs at Twitter: Building a Brand, a social tool or a tech powerhouse? Twitter’s services, level of competition, ease/difficulty of market entry, and growth and profit potential

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  Should they focus on a fast aggressive growth plan or a slower, less aggressive approach to launching their new product? If SmartPac is disruptive to the market, should this influence their launch path? How?

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