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Explain briefly economy of scale. Explain how economy of scale influences development of international marketing practice. Economy of scale is primarily related to manufacturing, but also it can be applied to other marketing activities – explain.

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Questions: Explain briefly economy of scale. Explain how economy of scale influences development of international marketing practice. Economy of scale is primarily related to manufacturing, but also it can be applied to other marketing activities – explain.

Number of words (answers): 295


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