Title: Evaluation of Google’s Financial Performance

 1. Where is Google's global headquarters?

2. What financial statements are commonly prepared for external reporting purposes? What titles does Google give these statements?

3. Write the basic accounting equation in words. Next, using the appropriate financial statement, write the dollar value of each account in the accounting equation for Google as of December 31, 2011.

4. Was Google profitable in 2011? Explain your definition of "profitable."

5. Judge Google's business performance (ROA, Asset Turnover, and Profit Margin) against the ratios we calculated for Apple in class.

Number of words: 835(2.78 pages)

Google’s Financial Performance