Title: Marketing Plan: Virtual Reality Surgery Products in Canada
Contents
1. Executive Summary: Features a discussion about products to be offered, which are mainly glasses, gloves, and headsets that are incorporated virtual reality devices; and would be applied in medical and military education and simulation in Canada. Also featured is competitive edges.
2. Customer Pain and Value Proposition
3. Target Market
4. Distinctive Competency and Competitors
5. 4P’s of Marketing
a. Product
b. Place
c. Price
d. Promotion
Word count: 6,336 (21.12 pages)